As the Creative Director of Mimran Group Inc., 29-year-old Jordin Mimran plays an integral role in the functions of the well-known and prominent company. This OCAD grad is no ordinary employee: his father, Saul, and uncle Joseph – known to most as simply Joe, the mind behind Joe Fresh Style – started the company in 1980 together with Alfred Sung. If there's added pressure to succeed, Jordin doesn't let it cloud his judgement. Read on about this powerhouse Creative Director today on Notable.
Elevator Pitch: Describe your company in a nutshell
Mimran Group Inc. develops and maintains great Canadian brands including the Alfred Sung and Moon trademarks worldwide. Our company has a design, licensing and marketing system that excels in on-time delivery of trend-right fashions and home products. We currently direct and administer a number of licenses in a wide range of product categories in addition to our direct-to-retail programs.
Why did you start working at your company? What was the inspiration for this career route?
I’ve always had a deep interest in art and design from an early age and knew that I would pursue a creative profession. I grew up around the business and have an innate sense of the DNA of the Alfred Sung brand. I started at Mimran Group six years ago, pretty much right after graduating from OCAD. At the time, my father was launching the Alfred Sung Home brand and I was very interested in furniture and lighting design, so he asked me to join the company. It wasn’t a difficult decision for me to take the offer.
Do you plan on starting your own company in the same industry one day?
At the moment my focus is with Mimran Group brands. Working in a family business, I feel a sort of inherent ownership with the brands we manage. Especially with Moon, since my sister Tamara and I developed it along with my father and Alfred from square one.
What is the best part of what you do on a day-to-day basis? The most challenging part?
The best part of my day-to-day is being able to work with some of the most talented and creative people in the country and working with my family. The most challenging part is working with my family.
Is there added pressure on you to succeed because of your family’s prominence in the industry?
Absolutely, the standards are high. There is always pressure when you’re starting something new, especially when your name is so closely associated with the product.
Where do you see yourself in 5 years?
I see the Moon business developing into a full lifestyle concept in several international markets over the next few years. I’m also working on ideas for new and relevant labels that I plan to launch in different product categories for demographics that we normally don’t look at. Ideally, building a roster of brands that are synonymous with style, quality and value.
What does success look like to you?
Success is when you’re excited about what you do, even if it’s called “work.”
What is the most memorable milestone in your career?
The launch of Moon Apparel last year was one of the most memorable milestones in my career so far. Starting something new and relevant with The Bay during their period of renaissance was very exciting.
Do you have any advice for other young professionals?
The harder you work, the luckier you get.
Do you support any charities? If so, which one(s) and why is that important to you?
My grandmother recently passed away from Alzheimer’s. She, too, was involved in fashion and helped build the family business. I support the Alzheimer Society of Canada.
What is notable to you?
When something is done the right way.